In addition to the pump, MCVE issued a press release. The company announced the launch of a T.G.I. Friday's app in collaboration with The Richards Group.
It seems shareholders will have to wait for a financial report to see whether this collaboration will do anything for the business performance of MCVE. The annual report showed MCVE is still losing a lot of money.
The market reaction shows that at this point investors are not convinced MCVE is worth more. Those who bought in the promotion may have to wait a long time before they can break even, if such an opportunity ever comes.