The Company markets a wide range of merchandise, manufactured by a number of independent suppliers,
both domestic and foreign. Suppliers located outside of the United States provided approximately
40% of the Companys merchandise in 2006. Most of these suppliers have been associated with the
Company for many years and manufacture products based upon the Companys specifications. Suppliers
are selected in accordance with their ability to produce high quality products in a cost-effective
manner.
The Company markets its products mainly by direct mail. Catalogs depict the current styles of
Womenswear (such as coordinates, dresses, tops, pants, skirts, lingerie, sportswear, suits,
jackets, outerwear and shoes), Menswear (such as suits, shirts, outerwear, active wear, slacks,
shoes, and accessories), and Home (such as bedspread ensembles, draperies, furniture covers, area
rugs, bath accessories, kitchenware, gifts, collectibles and personal care items) are mailed
directly to existing and prospective customers. Sales of the Menswear and Womenswear products
accounted for 88% of the Companys total sales in 2006, and sales of home products accounted for
the remaining 12%.
Competition and Seasonality
The environment for our products is very competitive and the Company has numerous competitors
throughout various channels within the industry. Our current and potential competitors include
brick and mortar retailers and catalog retailers, many of which possess significant brand
awareness, sales volume, and customer bases. Some of these competitors currently sell products
through the internet, mail order, or direct marketing. We believe that the principal competitive
factors in our market segments include value, credit, availability, convenience, brand recognition,
customer service, and reliability. The Companys annual earnings depend to a great extent on the
results of operations for the last quarter of its fiscal year when a significant portion of the
Companys sales and profits are recorded.
The cyclical nature of the retail business requires the Company to carry a significant amount of
inventory, especially prior to peak selling seasons when we and other retailers generally build up
inventory levels. We review our inventory levels in order to identify slow-moving merchandise and
broken assortments (items in stock that no longer have a sufficient range of sizes) and use
markdowns to clear merchandise.
The Company considers its merchandise to be value-priced and competes for sales with other direct
marketers, retail department stores, specialty shops, discount store chains, e-commerce and
multi-channel marketers. The Company competes based on its sales expertise and its unique
combination of product, quality, price, credit, guarantee and service.
Environmental
Environmental protection requirements did not have a material effect upon the Companys operations
during fiscal 2006. While management believes it would be unlikely, it is possible that compliance
with such requirements would lengthen lead time in capital improvement plans and increase
construction costs and therefore, operating costs due in part to the expense and time required to
conduct environmental and ecological studies and any required remediation.
Trademarks
We believe that our registered and common law trademarks have significant value and are
instrumental to our ability to market and sustain demand for our merchandise.
Direct Mail and Retail Business
As of December 31, 2006 the Company had $3,854,993 of backlog orders of which the Company
reasonably did not expect to fill $419,423, compared to $4,866,035 of backlog orders as of December
31, 2005 of which the Company reasonably did not expect to fill $511,420. The majority of the
backlog orders were the result of ordered items being out of stock at the time the order was
originally placed. The reduction in backlog orders is the result of the Companys enhanced
inventory management efforts. Emphasis was placed on carrying greater quantities of recurring or
staple products and, conversely, lower levels of newly introduced or untested products were
maintained.
Media and co-op prospect advertising programs continue to be used as components of the Companys
customer acquisition strategy. The Company continued to expand its internet presence in 2006
generating $93.7 million in net sales, approximately 22% of the Companys total net sales, as
compared to approximately $86.1 million in net sales or 19% in 2005. The Company launched its
e-commerce Web site in the third quarter of 2000 and has continued to expand its affiliate
partnerships to extend the reach of the Web site. The Companys Web site has also become an
effective way to help liquidate excess inventory.
Catalog mailings are mailed from commercial printers engaged by the Company. Orders for merchandise
are processed at the
Companys corporate offices in Warren, Pennsylvania (telephone orders via the call centers in
Franklin, Pennsylvania, Erie, Pennsylvania and Warren, Pennsylvania) and orders are filled and
mailed from the Companys Distribution Center in Irvine, Pennsylvania. All of the Companys
products are warehoused in its Irvine, Pennsylvania Distribution Center. Currently, merchandise
returns operations are located in Erie, Pennsylvania. However, in November 2006, the Company
announced it would be relocating its returns operations to its Distribution Center in Irvine,
Pennsylvania. The Company serves customers throughout the United States.
The Company has retail facilities in Grove City and Warren, Pennsylvania, and Wilmington, Delaware.
(d) FOREIGN OPERATIONS AND EXPORT SALES.
The Company does not conduct export sales of merchandise from the United States.
The Company conducts its foreign operations through foreign offices maintained in Hong Kong,
Singapore, India, Pakistan and China that directly source more than 40%, 32% and 28% of the
Companys merchandise from foreign suppliers in 2006, 2005 and 2004, respectively. All activity is
intercompany and the foreign offices have insignificant amounts of cash and fixed assets.
As the Company continues to diversify merchandise sourcing opportunities, it expects to increase
its investment in product development and source more merchandise directly from foreign vendors.
The increased volume of purchases will further expose the Company to new and greater risks and
uncertainties, the occurrence of which could substantially impact the Companys ability to source
merchandise through foreign vendors and to realize any perceived cost savings. These risk factors
are further discussed in ITEM 1A. RISK FACTORS.
(e) AVAILABLE INFORMATION.
The Company makes available free of charge copies of its Annual Reports on Form 10-K, Quarterly
Reports on Form 10-Q and Current Reports on Form 8-K, and any amendments made to these reports
pursuant to Section 13(a) and 15(d) of the Exchange Act, on its Web
site at www.blair.com . Such
reports are posted as soon as reasonably practicable after being filed with the SEC.
ITEM 1A.
RISK FACTORS
In addition to the other information contained in this Form 10-K, the following risk factors should
be considered carefully in evaluating our business. Our business, financial condition, or results
of operations could be materially adversely affected by any of these risks. Please note that
additional risks not presently known to the Company or that the Company currently deems immaterial
may also impair its business and operations.
Obtaining required approvals and satisfying closing conditions may delay or prevent completion of
the proposed acquisition of the Company by Appleseeds Topco, Inc.
On January 23, 2007, the Company, Appleseeds Topco, Inc. (Appleseeds) and BLR Acquisition Corp.
entered into the Agreement and Plan of Merger (Merger Agreement), which provides for the
acquisition of the Company by Appleseeds. The completion of the proposed acquisition of our
company by Appleseeds is conditioned upon the receipt of all material governmental authorizations,
consents, orders and approvals. Completion of the acquisition is also conditioned upon approval of the
transaction by the stockholders of the Company and the absence of injunctions, court order or law
that would restrain or prohibit consummation of the acquisition. No assurance can be given that the
required consents and approvals will be obtained or that the required conditions to closing will be
satisfied, and, if all required consents and approvals are obtained and the conditions are
satisfied, no assurance can be given as to the terms, conditions and timing of the approvals or
that they will satisfy the terms of the Agreement and Plan of Merger entered into on January 23,
2007. Further, we are subject to recent claims related to the proposed acquisition from plaintiffs
who are seeking an injunction to prohibit consummation of the proposed acquisition and other relief
including monetary damages.
Significant increases in the costs associated with its direct mail business could negatively affect
results of operations.
The Company incurs substantial costs associated with its catalog mailings, including paper,
postage, and human resource costs associated with catalog layout and design, production and
circulation and increased inventories. The cost of printing, paper and postage are governed by
contracts and other long term arrangements which serve to mitigate the risk of sudden or unexpected
increases. Most of these costs are incurred prior to mailing. As a result, it is not possible to
adjust the costs of a particular advertising mailing to reflect the actual subsequent performance
of the mailing.
Since the direct mail business accounts for the majority of total net sales, any
performance shortcomings experienced by the direct mail business, such as the damage or delay
of delivery of catalogs or errors therein, would likely have a material adverse effect on the
overall business, financial condition, results of operations and cash flows.
Net sales could be negatively impacted by a decline in response rates to advertising promotions, by
a decline in operating results or a reduction in the customer file.
Response rates are impacted by the Companys ability to continually develop and/or select the right
merchandise assortment, maintain appropriate inventory levels and creatively present merchandise in
a way that is appealing to customers. Consumer preferences cannot be predicted with certainty, as
they continually change and vary from region to region. On average, the design process for apparel
is initiated nine to ten months before merchandise is available to customers. Further, purchase
commitments are made four to six months in advance. These lead times make it difficult to respond
quickly to changing consumer preferences and magnify the consequences of any misjudgments made in
anticipating customer preferences. Consequently, if the Company misjudges customer merchandise
preferences or purchasing habits, sales may decline significantly, and markdowns may be required to
significantly lower prices in order to sell excess inventory, which would result in lower margins.
Response rates to advertising promotions and, as a result, the net sales generated by each
promotion, can be affected by other factors beyond the Companys control such as weak economic
conditions, and unseasonable weather in key geographic markets. In addition, a portion of all
advertising promotions are to prospective customers. These promotions involve risks not present in
promotions to existing customers, including lower and less predictable response rates.
Additionally, it has become more difficult for the Company and other direct marketers to obtain
quality prospect mailing lists, which may limit the Companys ability to maintain the size of its
active customer file. Lower response rates could result in lower-than-expected full-price sales,
higher inventory levels and/or subsequently higher-than-expected clearance sales at significantly
reduced margins.
In addition, the Company faces substantial competition from discount retailers for basic elements
in the merchandise lines, and net sales may decline or grow at a reduced pace if it is unable to
differentiate its merchandise and shopping experience from discount retailers. Further, the retail
apparel industry has experienced significant price deflation over the past several years largely
due to the downward pressure on retail prices caused by discount retailers.
The Companys sales, revenue and operating income may be adversely impacted by changes in minimum
customer credit scores determined by a third party.
Historically, the Company has managed its own credit portfolio and set the minimum credit scores a
consumer must have to be entitled to purchase the Companys merchandise on credit. The Company
sold its receivables portfolio to World Financial Capital Bank, an industrial bank subsidiary of
Alliance Data Systems Corporation in November, 2005, and going forward they will have discretion
over the minimum credit score necessary to be eligible to purchase Blair merchandise on credit. If
the bank decides to raise the applicable credit rating standards, certain consumers will no longer
qualify to purchase Blair merchandise on credit, which could lower sales thereby lowering revenue
and operating income.
In addition, lower sales may result from hesitancy on the part of the Companys credit reliant
customers to purchase using the new Blair credit card.
In the third quarter of 2006, the Company and Alliance Data Systems executed Amendment Number 2 to
the ADS Credit Program Agreement whereby credit is granted to customers with credit scores below
the originally established FICO level. Customers granted credit in this new FICO scoring range are
deemed Full Recourse Accounts and the Company assumes the bad debt risk. The recourse program is
an annual program that either party may discontinue with 60 days notice. While this program
affords the Company the ability to offer credit to customers who have been a profitable segment in
the past, the increased credit risk assumed by the Company could reduce operating income.
Consumer concerns about purchasing items via the Internet as well as external or internal
infrastructure system failures could negatively impact e-commerce sales and costs.
The e-commerce business is vulnerable to consumer privacy concerns relating to purchasing items
over the Internet, security breaches, and failures of Internet infrastructure and communications
systems. If consumer confidence in making purchases over the Internet declines as a result of
privacy or other concerns, e-commerce sales could decline. The Company may be required to incur
increased costs in order to address any system failures or security breaches.
The Companys net sales, operating income and inventory levels fluctuate on a seasonal basis.
The Company experiences seasonal fluctuations in its net sales and operating income. Seasonal
fluctuations also affect our inventory levels, since we usually order merchandise in advance of
peak selling periods and sometimes before new fashion trends are confirmed by customer purchases.
We must carry a significant amount of inventory. If we are not successful in selling inventory we
may have to sell the inventory at significantly reduced prices or we may not be able to sell the
inventory at all.
The Companys sales and reputation depend on key vendors for timely and effective sourcing and
delivery of quality merchandise.
As a direct marketer, business depends largely on the ability to fulfill orders on a timely basis.
The Company generally maintains non-exclusive relationships with multiple vendors that manufacture
its merchandise. However, there are no contractual assurances of continued supply, pricing or
access to new products, and any vendor could discontinue selling to the Company at any time. If the
Company was required to change vendors or if a key vendor was unable to timely supply desired
merchandise in sufficient quantities on acceptable terms, delays in filling customer orders could
be experienced resulting in lost sales and a decline in customer satisfaction.
The Companys increasing reliance on direct sourcing from foreign vendors may negatively impact the
cost to source and deliver merchandise.
As it continues to diversify merchandise sourcing opportunities, the Company expects to increase
its investment in product development and source more merchandise directly from foreign vendors.
For the year ended December 31, 2006, the Company was importer of record on approximately 40% of
total merchandise purchases. The increased volume of purchases will further expose the Company to
new and greater risks and uncertainties, the occurrence of which could substantially impact the
Companys ability to source merchandise through foreign vendors and to realize any perceived cost
savings. Considerations include, among other things:
Failure of foreign vendors to adhere to quality assurance standards or standards for conducting business;
Changing or uncertain economic conditions, political uncertainties or unrest, or epidemics or other health or
weather-related events in foreign countries resulting in the
disruption of trade from exporting countries;
Restrictions on the transfer of funds or transportation delays or interruptions; and
Delays or cancellation of shipments as a result of geopolitical factors or other events related to factory or shipping
lines.
The Company enforces a code of conduct that sets guidelines for vendors regarding employment
practices such as wages and benefits, health and safety, working hours and working age, and for
environmental, ethical and legal matters. Although management believes it is allocating appropriate
resources to monitor compliance with such standards, if management or an outside third party
discovers that any of the Companys vendors are engaged in practices that materially violate vendor
code of conduct or other generally accepted social responsibility standards, sales could be
materially affected by any resulting negative publicity.
The Company may be unable to fill customer orders efficiently, which could negatively impact
customer satisfaction.
If the Company is unable to efficiently process and fill customer orders, customers may cancel or
refuse to accept orders, and customer satisfaction could be harmed. Considerations include, among
other things:
Failures in the efficient and uninterrupted operation of customer
service call centers or the Companys sole distribution center,
including system failures caused by telecommunications systems
providers and order volumes that exceed present telephone or
Internet system capabilities;
Delays or failures in the performance of third parties, such as
shipping companies and the U.S. postal and customs services,
including delays associated with labor disputes, labor union
activity, inclement weather, natural disasters, health epidemics
and possible acts of terrorism; and
Disruptions or slowdowns in order processing or fulfillment
systems resulting from increased security measures implemented by
U.S. customs, or from homeland security measures, telephone or
Internet down times, system failures, computer viruses, electrical
outages, mechanical problems, human error or accidents, fire,
natural disasters or comparable events.
The Companys success is dependent upon its management team.
The loss of key personnel could have a material adverse effect on the business. Furthermore, the
location of the Companys corporate headquarters outside of a major metropolitan area may make it
more difficult to replace key employees who leave, or to add qualified employees needed to manage
growth opportunities.
Any determination that the Company has a material weakness in its internal control over financial
reporting could have a negative impact on stock price.
Management continues to apply significant management and financial resources to document, test,
monitor and enhance internal control over financial reporting in order to meet the ongoing
requirements of the Sarbanes-Oxley Act of 2002. All internal control systems, no matter how well
designed, have inherent limitations. Therefore, even those systems determined to be effective can
provide only reasonable assurance with respect to financial statement preparation and presentation.
In addition, because of changes in conditions, the effectiveness of internal control may vary over
time. Management cannot be certain that internal control systems will be adequate or effective in
preventing fraud or human error. Any failure in the effectiveness of internal control over
financial reporting could have a material effect on financial reporting or cause the Company to
fail to meet reporting obligations, which upon disclosure, could negatively impact the market price
of the Companys common stock.
The Companys stock price is susceptible to significant fluctuation.
Blairs stock price may fluctuate substantially as a result of limited public float or as a result
of quarter-to-quarter variations in the actual or anticipated financial results of Blair or other
companies in the retail industry or markets served by Blair. In addition, the stock market has
experienced price and volume fluctuations that have affected the market price of many retail and
other stocks and that have often been unrelated or disproportionate to the operating performance of
these companies.
The Companys business, results of operations and future financial performance will depend on the
risk factors listed above, as well as other risk factors not currently known to management and the
board of directors that may arise in the future. Any one or more of these risk factors could have
a material adverse effect on the Company.
ITEM 1B.
UNRESOLVED STAFF COMMENTS
Not applicable.
Blair Corp (BL) - Description of business
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