Analyst Recommendation for Parlux Fragrances (PARL)

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Date:	Sep 3, 2008
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Pages:	5
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Analyst Information for Parlux Fragrances Inc.

Consensus Rating Average

Consensus Rating for PARL is MODERATE BUY

Since many brokers have different rating systems, we maintain a standard system with an assigned numeric value from 1 to 5. Ratings are a translation of brokers' recommendations to the recommendation scale, which ranges from a rating of 1 (a strong buy) to a rating of 5 (a strong sell).

Rating Scale

	Strong Buy	1.0 - 1.5
	Moderate Buy	1.6 - 2.5
	Hold	2.6 - 3.5
	Moderate Sell	3.6 - 4.5
	Strong Sell	4.6 - 5.0

Consensus Rating Details

Current Average Recommendation	2.00
Previous Average Recommendation	2.00
Change in Average Recommendation	0.00
Number of Analysts Reporting	1

Strong Buy
1.0

Current: 2.00

Previous: 2.00

Change: 0.00

Strong Sell
5.0

Consensus Rating Industry Comparison

Industry: COSMETICS&TLTRS
Number of companies in industry with recommendations	16
Rank Recommendation relative to companies in its industry	7

Ranked 7 in Industry

116 COSMETICS&TLTRS

Analyst Recommendations

Analysts recommending Strong Buy	0
Analysts recommending Moderate Buy	1
Analysts recommending Hold	0
Analysts recommending Moderate Sell	0
Analysts recommending Strong Sell	0

Recommendations History

	Current	1 Month Ago	2 Months Ago	3 Months Ago
Strong Buy	0	0	0	0
Moderate Buy	1	1	0	0
Hold	0	0	1	1
Moderate Sell	0	0	0	0
Strong Sell	0	0	0	0
Mean Rec.	2.00	2.00	3.00	3.00

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