Systemax is a direct marketer of brand name and private label products. Our operations are organized in two primary reportable business segments – Computer Products and Industrial Products. Computer Products includes personal desktop computers (“PCs”), notebook computers, computer related products and other consumer electronics products which are marketed in North America and Europe. We assemble our own PCs and sell them under the trademarks Systemax™ and Ultra™. In addition, we market and sell computers manufactured by other leading companies. Computers and computer related products accounted for 92% of...
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