Overview of the Company
We are a leading provider of object-oriented data management software
that forms a critical component of the infrastructure of enterprise
computing. Companies use Versant solutions to solve complex data
management and data integration problems. We design, develop, market and
support object-oriented database management system products to address such
problems. We also provide related product support, training, and consulting
services to assist users in developing and deploying software applications
based on our products. We operate our business within a single operating
segment referred to as Data Management. We were incorporated in California in August 1988
under the name Object Sciences Corporation and completed our initial public
offering of our common stock under the name of Versant Object Technology
Company in July 1996. The name of the company was changed to Versant
Corporation on July 15, 1998. In November 2002, we acquired Mokume
Software, Inc., a privately held company that developed technology for use
in real-time applications. In March 2004, we acquired Poet Holdings, Inc.
(Poet) through a merger. Prior to that merger, Poet was a European-based
provider of object-oriented data management software whose stock was publicly
traded in the U.S. In June 2004, we acquired the JDO Genie product line and
its customers from JDO Genie (PTY) Ltd., a privately held South African company
and in July, 2004, we acquired FastObjects, Inc., a private company that
held North American distribution rights with respect to Poets FastObject
database management product. Our principal executive offices are located at
6539 Dumbarton Circle, Fremont, California 94555 and our telephone number is
510.789.1500. Our website URL is www.versant.com.
Industry Background
Data management has evolved significantly over the past few
decades. As business computing became
more sophisticated, network and hierarchical databases emerged in the 1970s to
serve growing business
data requirements. In the 1980s,
these types of databases were largely superseded by relational database
technology, which continues to be a widely prevalent database technology
today. The mid to late 1980s saw the
emergence of object-oriented software programming, in which smaller software
building blocks called objects, which can perform specific functions, are
aggregated with other objects in order to create larger software systems. With
the advent of object-oriented software programming, it became possible to
incorporate the unique features and advantages of object-based software into
database management solutions. Our principal products are object-based database
management software solutions, which we believe have advantages over relational
database technology. In particular, we believe that object-based database
management solutions are especially well suited for successfully addressing the
complex and challenging data management and analytical requirements of
companies who need to rapidly source, update, analyze and use very large
changing bodies of data for a wide variety of business applications.
Overview of the Products and Services
We provide sophisticated data management solutions designed to address
the complex data management needs of enterprises and providers of products
requiring complex data management functions. Our products are typically
deployed to manage data for business systems and enable these systems to access
and integrate data necessary for their sophisticated business applications. Our
Versant Object Database product is used primarily by larger enterprises which
have significant large-scale data management requirements, such as technology
providers, telecommunications carriers, government defense agencies and defense
contractors, healthcare companies and companies in the financial services and
transportation industries. Since the incorporation of Poets FastObjects
solution into our product line in March 2004, we have expanded the scope
of our solutions to address the data management needs of smaller systems as
well. The data management needs of our customers usually involve many business
functions, ranging from usage and management of the customers internal data to
the processing of externally originated information; such as customer
enrollment, billing and payment transaction data. Our solution has also
been used to solve complex data management issues such as fraud detection, risk
analysis, yield management, and a host of other problems that requires an
application specific data management solution.
In addition to our product offerings, assisting users in development
and deployment of applications based on the Versant Object Database and
FastObjects, we offer a variety of services, including consulting, training,
and technical support services. We provide maintenance and support services
with respect to our own products. In
addition, we also offers a dedicated consulting practice for IBM WebSphere
customers, under which we provide a certain number of consultants to IBM
and both IBM and Versant sales representatives market the services of these
consultants to different WebSphere customers.
Benefits of Versant Solutions
Our products provide customers the following benefits for specialized
data management:
High Performance . Our object-based architecture
provides direct access or navigation to stored objects. The balanced
client-server architecture of Versant products enhances performance by
efficiently distributing processing burdens between clients and servers to
leverage the processing power of networked computers.
Highly Scalable Support for Distributed Computing . Our
products can work in various environments ranging from small workgroup
operations to operations involving thousands of users over the wide area
networks or the Internet. This scalability can be achieved through object-level
operations and other design features.
Reliability, Availability and Serviceability . Our
Object Database product offers a number of features designed to permit
continuous operation, including features providing online backup and recovery
and online modification of the database system, as well as system utilities
that can operate while the system is running. These features, together
with replication and disk mirroring provided by a Fault Tolerant Server,
support continuous operation of our products.
Language-Independent Support for Object-Oriented Programming .
Our products provide native support for the leading object-oriented software
development languages of C++ and Java. This quality of our products
facilitates rapid and flexible application development by the customers and the
maintenance and evolution of complex and dynamic applications that closely
model real-world systems and processes.
Support for Component Architectures . The Versant
Object Database client integrates with leading J2EE application servers,
including the IBM WebSphere and BEA Weblogic application servers. These
application servers enable users to build and deploy J2EE-based applications
that will work compatibly and directly with the Versant Object Database in
order to gain our inherent productivity and performance advantages.
Integration with Users Existing Information Systems .
Versant products operate on a wide range of server platforms, including UNIX
platforms from Sun Microsystems, Hewlett-Packard, IBM, Linux platforms from Red
Hat, and Microsoft Windows platforms. In addition, the interfaces for Versant
products are based on industry standard APIs.
The support of these emerging standards for APIs allow our solutions to
have interoperability with applications originally designed for relational
databases that have taken this standards based approach during implementation.
Our Strategy
We were involved in the following activities in fiscal 2005, which will
impact our operation and business in fiscal 2006 and beyond:
We made substantial investments in research and development to align
our products with industry trends. We
expect to receive benefits from such investments in the second half of fiscal
2006. We also released our Versant Object Database 7.0 with support for Java
industry standards APIs, known as JSR243 (Java Data Objects) and JSR220 (The
Java Persistence API). These standards
are expected to form the foundation for Java developers designing future
database applications against both object and relational technologies.
We engaged in strategic marketing efforts to increase our visibility
and credibility through participation in open source initiatives via the
Eclipse Foundation, a nonprofit organization dedicated to advance open source
computing that enjoys participation by a significant percentage of the Java
developer community. We established an open source Java JSR220 tooling project
within the Eclipse Foundation. The
tooling project provides useful capabilities for relational database developers
and elevates our visibility and credibility within that community.
We implemented a restructuring plan to reduce our operating expenses by
consolidating our product lines and streamlining our engineering, marketing,
sales, and administrative resources. The purpose of the restructuring was to
refocus our business back to our core object database product offerings.
We also focused our sales and marketing efforts on our data management
products, Versant Object Database, VDS and FastObjects, and related consulting
and training services. Versant Object Database and its predecessor VDS
were the key focus of our marketing efforts and the major source of our license
revenues in fiscal 2005.
The technology sector was the largest vertical market for our revenues
in fiscal 2005. The incorporation of the Versant products into the offerings of
independent software vendors (ISVs) has increased our share of license revenues
in this sector. Examples of the technology applications in which our products
are used are demand consensus forecasts, collaborative planning, and
requirements management applications.
The telecommunications industry also continued to be a very significant
vertical market for our revenues in fiscal 2005. Customers in the
telecommunications industry have used our products in such strategic
distributed applications as network modeling and management, fault diagnosis,
fraud prevention, service activation and assurance, and customer billing.
Most notably, we were able to deploy our software in the next generation 3G
UMTS applications built by several leading telecommunications equipment
providers.
We have also been able to gain customer acceptance in other vertical
markets, including defense, financial services, transportation, and health
care. We expect to maintain roughly the same mix of revenues between
different vertical markets in fiscal 2006.
Products and Services
Versant Object Database
Versant Object Database, a seventh generation object database
management system, is the successor to our VDS product. Based on the same
technology, Versant Object Database provides the same capabilities as VDS while
providing industry standard interfaces for the Java developer. Additionally, Versant Object Database
includes the following enhanced features over the VDS product:
A
new improved query engine, which has the ability to perform more appropriate
report oriented queries and allows better support for the new standards based
query APIs. These queries include
support for set based operations, server side sorting, and predicate
evaluation. The new query engine sets
the stage for future integration with industry accepted reporting tools.
Improved
performance and scalability by opening the storage manager layer for higher
concurrency, eliminating latency, which is found in read-mostly applications
with large numbers of concurrent transactions.
This will have a significant impact on future competitive benchmarking
situations for applications requiring large user bases.
Improved
fault tolerant server operation and support of XA connectivity which has
significant impact to 24x7 applications and applications operating in a
heterogeneous environment.
In addition to the new features described, the Versant Object Database
also includes the features of Versant Developer Suite.
Versant Developer Suite (VDS)
VDS, a sixth generation object database management system, is designed
to support multi-user, commercial applications in distributed
environments. VDS enables users to store, manage, and distribute
information that they believe often cannot be administered effectively through
traditional database technologies, including the following types of information:
real-time
data, such as graphics, images, video, audio and unstructured text;
dynamic,
graph-oriented data, such as network management data and advanced financial
instruments; and
meta-data,
data aiding integration of diverse systems, and workflow information, which
together enable the construction of systems that integrate diverse systems and
add new functionality, often making this functionality available over the
Internet.
The object-oriented, balanced client-server architecture of VDS provides
the basis for high-performance, scalable distributed applications. We
believe that VDS performance is superior compared to relational database
management systems, particularly for complex data applications, for which VDS
has the capability of processing a wide variety of abstract data types in a
highly concurrent, high performance manner.
VDS is designed to integrate up to 65,000 databases connected over a
like number of locations on a variety of hardware and software platforms.
Each database has a theoretical storage capacity of 4.6 million terabytes, an
amount far beyond the actual capacity of the most existing operating systems.
VDS implements a variety of database features, including a two-phase commitment
for distributed transaction integrity and database triggers to monitor
changing events and data and to notify users and applications when specified
events occur. In addition, on-line management utilities enable routine
maintenance to be performed while the database is running. These include
utilities to perform backup operations, manage log
files, dynamically evolve database schema, add, delete and compress
volumes on disk storage and related functions. These utilities provide
multiple levels of administrative access and application security. We
believe that use of VDS allows our customers to reduce the time they need to
develop applications for their data management systems by improving their
system performance.
Version 6.0 of VDS includes the core object database management system,
C++ and Java language interfaces, XML for import and export of data into the
database and asynchronous replication services to provide updates among
distributed Versant databases. We believe that by bundling these
components with VDS, it enhances the solution that we are offering and makes it
easier for the customers to deploy such components.
As part of the VDS family, we also offer Fault Tolerant Server and High
Availability Backup Solution, options that customer can use in situations that
require advanced capabilities.
Versant Fault Tolerant Server provides for highly reliable operations in mission-critical
environments. This product provides transparent failure recovery by connecting
database clients to synchronized copies of the database stored on physically
separate computers. If one of the databases fails, due to operating
system failure and hardware breakdown or any other form of interruption, the
other database continues operation without application interruption. When
the failed database is restored, the two databases automatically resynchronize
and resume operations without any interruption in application processing.
Our High Availability Backup Solution enables VDS to use the mirroring
and backup features of other enterprise storage systems to take an online
backup of very large data volumes within seconds, without impacting transaction
response times.
FastObjects
FastObjects is an object database management system designed to provide
minimal administration and work natively with the customers product. The
primary target for FastObjects product line is for use as an embedded data
management system to be integrated in a customers products. FastObjects is
used in a vast range of applications, including medical devices, vending
machines, telecom equipment, and defense systems. The majority of FastObjects
installations are now running under the Microsoft Windows Operating System.
However, during fiscal 2006 we plan to focus most of our development resources
on our flagship product line, Versant Object Database, and plan to migrate to
the Microsoft .NET environment in order to give our customers the opportunity
to have a migration path from FastObjects products to Versant Object Database.
Services
We derived a majority of our revenues from services in fiscal
2005. Our services include maintenance and support programs for our data
management products and the WebSphere consulting services practice.
In addition to our product offerings, we offer our customers training,
consulting and maintenance and technical support services.
We provide maintenance and technical support services for our products
that are generally available at an annual fee that varies depending on the type
and level of support the customer requires. Maintenance and support
contracts, which typically have twelve-month terms, are offered concurrently
with the initial license of our product and entitle the customers to telephone
support, product upgrades, and documentation updates. For additional
fees, customers may purchase a special support package that provides dedicated
support engineers and telephone support available for 24 hours per day seven
days a week. Maintenance contracts are typically renewable annually and
typically are paid for in advance for all products, but in some instances
maintenance and support fees are paid in arrears.
We also provide a variety of training and consulting services to assist
customers in design, development, training and management of applications they
build based on our core products as well as IBMs
WebSphere application server. Training services are offered for a
variety of Versant-specific and object-related technologies and range from
beginning to advanced levels. Consulting services are available for
analysis and design assistance, mentoring and technical transfer, application
coding, design reviews and performance analysis. In addition, we provide
custom development services to customers that request unique or proprietary
product extensions. Our IBM WebSphere consulting practice provides IBM
with the manpower to support the WebSphere business, and IBMs and our sales
representatives market these consulting services.
Sales Channels
We market and sell our products principally through our direct sales
force and through value-added resellers, systems integrators, and distributors.
Direct Sales. Our
direct sales organization is based in corporate offices in Fremont, California
and Hamburg, Germany, and at our other regional offices in the U.S. and
elsewhere around the world. The direct sales organization includes the
field sales personnel, who are responsible for account management, and systems
engineers, who answer technical questions and assist customers in running
benchmarks against competitive products and in developing prototype
applications.
Indirect Sales.
Our sales strategy is to develop indirect distribution channels, such as
value-added resellers and systems integrators. Systems integrators may
include our products with our own or those of other vendors, in order to
provide a complete solution to our customers. Under their agreements with
Versant, value-added resellers and systems integrators are typically not
subject to any minimum purchase or resale requirements and can cease marketing
our products at any time. Certain value-added resellers and systems
integrators offer products they produce or that are produced by third parties,
which in some cases compete with our products.
Marketing. Our
marketing programs are aimed at audiences with the goal of building visibility
and generating leads for our business. Our marketing programs include our
efforts at cultivating media and analysts relations, fostering valuable
investor communications, speakers programs, online marketing,
partner-marketing programs and participation in conferences and tradeshows. Our
products are typically marketed through (i) development licenses, which
entitle the customer to develop applications that use a Versant software
product, and (ii) deployment licenses, which entitle the customer to sell
and market.
Sales Process .
The cycle for a complete sale of our products to new and large enterprise
customers can often exceed six months and may extend to a year or beyond.
For existing customers with successfully deployed applications, sales cycles
for new applications of our core products are generally shorter. During
the sales cycle, meetings involving both technical and management staff are
conducted frequently at the prospective customers site and at our
headquarters. As part of their product selection process, our prospective
customers typically perform a detailed technical evaluation or benchmark of our
object-based technologies, often directly comparing them to competitive
products. Upon completion of the evaluation, a customer that chooses our
solution may purchase one or more development licenses depending upon the
number of their programmers that will develop and build their customers
application. Additionally, a customer may purchase technical support,
training courses and consulting services. Our customers may also purchase
deployment licenses at the same time as they purchase development licenses, or
may defer their purchase of deployment licenses and related maintenance until
they complete the application development (a process that typically takes at
least six months and can exceed one year). Once an application is ready for
deployment, a customer may elect to purchase deployment licenses from us.
Shipping and Backlog . Our
software may be either physically or electronically delivered to the customer.
If physically delivered, our software product is shipped from either Fremont or
Hamburg facilities and is delivered to the customer upon receipt of an approved
order and a signed license agreement. We typically do not have a material
backlog of unfilled license orders at any given time, and it does not consider
backlog to be a meaningful indicator of our future performance.
International Sales and Marketing .
Our international sales are recorded by subsidiaries located in Germany and
United Kingdom, which sell our products through distributors and value-added
resellers, as well as directly to end-users.
Our Customers
We categorize our customers into two broad groups, End-Users and Value
Added Resellers (VARs). End Users are companies who use our products
internally and do not redistribute our products outside of their corporate
organizations. VAR customers, on the other hand, include traditional Value
Added Resellers, Systems Integrators, OEMs and other vendors who redistribute
Versant products to external third party customers, either individually or as
part of an integrated product. We license our data management products
through two types of perpetual licensesdevelopment licenses and deployment
licenses. Development licenses, typically sold on a per seat basis, authorize a
customer to develop an application program that uses our software product.
Under a deployment license, a customer is permitted to deploy an
application that it has developed under a development license from us.
End-Users generally purchase deployment licenses based on the number of central
processing units (CPUs) supporting the server that will run the application
using our database management system. We offer deployment licenses, for
certain applications, priced on a per user basis. Pricing of the Versant
Object Database, VDS and FastObjects varies according to several factors,
including the number of CPU servers on which the application run and the number
of users that are able to access the server at any particular
time. Customers may elect to simultaneously purchase development and
deployment licenses for their projects.
VARs and distributors purchase development licenses from us on a per
seat basis and on terms similar to those of development licenses sold directly
to End-Users. VARs are authorized to sublicense deployment copies of our
data management products, which are either bundled or embedded in the VARs
applications, directly to end-users. VARs are required to report the
distribution of our software to us and are charged a royalty that is based
either on the number of copies of application software distributed or computed
as a percentage of the selling price charged by the VAR to its end-user
customers. These royalties may be prepaid in full or paid upon deployment.
Our Vertical Markets
Versant Object Database, VDS and FastObjects are licensed for
development or deployment, or both, in a wide range of applications. A
substantial amount of our sales are for applications in the technology,
telecommunications, defense, healthcare and financial services sectors.
Many of our customers have licensed multiple copies for use in different
applications.
Our future performance will depend in significant part on the increase
in the use and sales of the Versant Object Database and FastObjects in
technology, telecommunications, defense, healthcare and financial market applications
and the continued acceptance of our products within these industries.
Competition
Our software products compete with companies offering object and
relational database management systems. Our competitors, especially Oracle and
Progress Software, have longer operating histories, significantly greater
financial, technical, marketing, service and other resources, significantly
greater name recognition, broader product offerings, larger and more
established distribution channels and a larger installed base of customers. In
addition, many of our competitors have well-established relationships with our
current and potential customers. We may not be able to compete successfully
against current or future competitors, and competitive pressures could have a material
adverse effect on the business, pricing, operating results and financial
condition of the company.
Research and Development
Our research and development expenses consist primarily of personnel and
related expenses, including payroll and employee benefits, expenses for
facilities and payments made to outside software development contractors. In
fiscal 2005 and fiscal 2004, our research and development expenses were $4.0
million and $5.1 million respectively. We anticipate that we will continue to
invest significant resources in research and development activities in the
future to develop new products, advance the technology of our existing products
and develop new business opportunities.
Intellectual Property and Other Proprietary
Rights
We rely primarily on a combination of copyright and trademark laws,
trade secrets, confidentiality procedures and contractual provisions to protect
our proprietary technology. For example, we license our software pursuant to
signed license agreements and, to a lesser extent, shrink-wrap licenses
displayed in evaluation downloads and in software installation screens, which
impose certain restrictions on the licensees ability to utilize our software.
In addition, we take steps to avoid disclosure of our trade secrets, such as
requiring persons with access to our proprietary information to execute
non-disclosure agreements, and we restrict access to our software source code.
We seek to protect our software, documentation and other written materials
under trade secret and copyright laws, which afford only limited protection. We
were also awarded a United States patent (No. 5,822,759) for our
proprietary cache system used within our product suites, which expires in 2015.
Employees
As of October 31, 2005, we and our subsidiaries had a total of 100
full time employees, of whom 36 were based in the United States, 29 in Europe,
and 35 in India. Of the total, 46 employees were engaged in engineering and
technical services, 10 were engaged in sales and marketing, 30 were engaged in
the services organization, and the remaining 14 were engaged in general
administration and finance. To the best of our knowledge, none of our employees
is represented by a labor union with respect to employment with Versant. We have not experienced any organized work
stoppage to date and believe that our relationship with our employees is
generally good.
Our future performance depends mostly upon the continued service of our
key technical, sales, and senior management personnel. The loss of the services
of one or more of our key employees could have a material adverse effect on our
business, operating results and financial condition.
Restructuring
In 2005 we announced that we were undertaking efforts to restructure
our business to refocus our operations on our core database management products
and to appropriately reduce our expenses.
In furtherance of this restructuring, in August 2005 we spun off
our former Versant Open Access.NET (or VOA.Net) assets to Vanatec GmbH, a
privately held German company. As we
continue to execute on our restructuring plans, it is possible that we may
undertake similar actions with respect to portions of our business that are not
strategic, or closely related, to our core database management business.
Investor Information
We are subject to the informational requirements of the Securities
Exchange Act of 1934 (the Exchange Act). Therefore, we file our periodic
reports on Forms 10-Q, 10-QSB, 10-K, 10-KSB, 8-K, proxy statements and other
information with the Securities and Exchange Commission (the SEC). These
reports, proxy statements and other information may be obtained by visiting the
Public Reference Room of the SEC at the 450 Fifth Street, NW, Washington,
DC 20549. Information on operation of
the SECs Public Reference Room may be obtained by calling SEC at
1.800.SEC.0330. In addition, the SEC maintains an Internet site (at
http://www.sec.gov) that contains reports, proxy and information statements and
other information regarding issuers that file electronically.
The financial and other information can also be accessed at our
Investor Relations website. The address of Versants website is as follows:
(http://www.versant.com). We make available, free of charge, copies of our
annual reports, annual reports on Forms 10-K or 10-KSB, quarterly reports on
Forms 10-Q or 10-KSB, current reports on Form 8-K and amendments to those
reports, filed or furnished pursuant to Section 13(a) or 15(d) of
the Exchange Act, as soon as reasonably practicable after filing such materials
with the SEC.
Versant Corp (VSNT) - Description of business
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