BLACKWOOD, N.J., Jan. 10 /PRNewswire-FirstCall/ -- Airtrax, Inc. (OTC Bulletin Board: AITX), a developer of patented Omni-Directional Technology with military and commercial applications, announced today that it intends to introduce three new COBRA Aerial Work Platforms (AWP) during The Rental Show (www.TheRentalShow.com), the country's premier rental equipment trade show hosted by the American Rental Association. The Show will take place on Feb. 11-14, 2008, at the Mandalay Bay Convention Center in Las Vegas , Nevada.

Airtrax expects to debut three AWP products at the show at Booth 6550 on Tuesday, February 12 , from 9am to 5pm . The Company will officially launch the COBRA ATX-3247, a full-featured Omni-Directional AWP designed to offer previously unavailable levels of maneuverability, productivity, reliability, and safety, as compared to competing models of similar size. COBRA models are economically priced for the commercial and industrial markets. The KING COBRA model ATX-3368 and COBRA ATX-1933 will also make their debut at the show. The KING COBRA, a high performance Omni-Directional AWP, distinguished by its precision positioning capability and exceptional performance, is primarily intended for use in the Aerospace and Aviation Ground Support markets. Airtrax also believes that many other industries can benefit from KING COBRA's long- term, virtually maintenance-free design.

Peter Greenwood, Airtrax Vice President of Sales, stated, 'All major rental equipment buyers are represented at the Rental Show, along with their key customer groups in the US and abroad. For many suppliers, a large portion of annual sales are contracted during the show. Airtrax is excited to galvanize its product awareness and begin the ongoing process of booking orders for our newest line of awe-inspiring AWPs.'

Airtrax will be accepting orders for the ATX-3247 at the trade show, and the other units will be made available for sale as their respective production schedules are solidified during 2008. Representatives from H&E Equipment Services, Inc., which recently signed a dealership agreement with Airtrax, will be on hand to take orders. Additionally, for one week following the show, Airtrax's AWPs will be featured in the H&E's Las Vegas showroom for people interested in taking a closer look and/or test driving the vehicles. Airtrax's first commercialized Omni-Directional vehicle, the SIDEWINDER(TM) ATX-3000, also will be available for on-site demonstrations. To arrange a private showing and/or a vehicle test drive, please contact Peter Greenwood at 856- 232-3003.

For those unable to attend the event, Airtrax will have a virtual booth set-up on the ARA website at http://www.ARArental.org. To schedule a demonstration prior to the show, please contact Peter Greenwood at 856-232-3003 or at the show he can be contacted at (856) 261-1746 or in person at booth #6550. Media and investors inquiries should be directed to Gary Geraci of Equity Performance Group, gary@equityperfgp.com, 617-242-1025.

About the ARA

The American Rental Association is an international trade association for the owners of equipment rental businesses and the manufacturers and suppliers of construction/industrial, general tool and party/event rental equipment. For more information, visit http://www.ARArental.org.

About Airtrax, Inc.

A U.S.-based developer of Omni-Directional Technology, Airtrax designs and manufactures Omni-Directional Vehicles. The Airtrax patented wheel was designed and developed by Airtrax after receiving a technology transfer from the US Navy in the form of a Cooperative Research and Development Agreement (CRADA).

The SIDEWINDER(TM) Lift Truck, MP2 Equipment Handlers, and the COBRA(TM) Omni-Directional Aerial Work Platforms (AWPs) are the first Omni-Directional vehicles using Omni-Directional Technology and the patented Airtrax wheel to be commercially produced. The nearly maintenance-free drive system design reduces maintenance costs, delivering cost efficiencies to companies both large and small. The Airtrax patented Omni-Directional wheel is manufactured exclusively for Airtrax vehicles.

Airtrax has developed business partnerships, received orders, and shipped SIDEWINDER Lift Trucks to California, Wisconsin, Nevada, Texas, Arkansas, Ohio, New Jersey, New York, Kentucky, Florida, and Pennsylvania in the United States , and internationally to the United Kingdom , Japan , Spain , Ireland , Israel , New Zealand , Canada , and South Africa .

For more information and to view a must-see product demonstration, visit www.airtrax.com or http://www.equityperformancegroup.com/clients_airtrax.php.

The Private Securities Litigation Reform Act of 1995 provides a 'Safe harbor' for forward-looking statements. Certain of the statements contained herein, which are not historical facts, are forward-looking statements with respect to events, the occurrence of which involved risks and uncertainties. These forward-looking statements may be impacted, either positively or negatively, by various factors. Information concerning potential factors that could affect the company is detailed from time to time in the company's reports filed with the Securities and Exchange Commission. Customers of the SIDEWINDER mentioned in this release may own shares of Airtrax's stock or may own shares in the future.

    For further information, contact:

    At the Company:
    Airtrax
    Brian Cartin
    856-232-3016
    bcartin@airtrax.com
    http://www.airtrax.com

    Investor Relations:
    The Equity Performance Group
    Gary Geraci
    617-242-1025
    gary@equityperfgp.com
    http://www.equityperformancegroup.com

SOURCE Airtrax, Inc.