Hristina Beeva

Premier Brands, Inc. (OTCMKTS:BRND) Returns as Marijuana Ticker

by Hristina Beeva April 22, 2014
Premier Brands, Inc. (OTCMKTS:BRND, BRND message board) did its song and dance in 2013, as it managed to shoot upward for a while, carried by an email promotion. Logically, BRND sank back into double-zero prices and very low trading. Now, the ticker tries to catch a new wave by reclaiming a position as a newcomer marijuana stock. This was enough to cause record share volume, and double the price in a single day. 6BRND0422.png

BRND opened the new week with a 100% gain to $0.002, as dollar volumes reached $931,000. The trading in marijuana stocks remains slim, as dollar volumes even for the most actively traded shares only reached above $6 million. And the general Marijuana index is still fighting for a recovery, with small increments as few companies are staging the double-zero gains of past weeks. CANN0422.png

BRND is not having another email promotion, but unrolled a simple PR message stating that it would expand its consumer product portfolio to include medical marijuana products. BRND is ambitious, aiming for all sides of the legal cannabis business- edibles, pharmaceuticals, even cosmetics. Of course, BRND will only act as a brand manager, and like many other new-coming cannabis tickers, won't be bothering with licensing or opening its own shop.

So far, BRND is posting only limited financial information, with delays in new quarterly or annual filings. The latest data we have show the usual deficits of a penny stock company:

  • cash: $4 thousand
  • current assets: $72 thousand
  • current liabilities: $10.5 million
  • quarterly revenue: $98 thousand
  • net loss: $6.5 million

Unfortunately, BRND has burrowed itself in losses, and it is unknown how soon the portfolio of marijuana products would start to show results. But for now, at least in the short term the ticker may enjoy a healthier activity. In the short term, investors seem to enjoy the activity, with the usual expectation of penny levels arriving soon. The success would depend on momentum and move updates on the MMJ venture, and the general news around the sector.

The new week will show if there would be effects from the new legislation in Wisconsin, concerning the limited use of cannabis extracts for treating childhood seizures. This legislation is certainly not the wholesale legalization that could boost the stock boom further, but it is a significant piece of mainstream news that may be played up by other tickers as well.

Other companies that have offered management to the MMJ sector include Resource Ventures, Inc. (OTCMKTS:REVI), a printing company that is expected to team up with Hemp, Inc. (OTCMKTS:HEMP).

On the negative side, the suspended trading for Growlife, Inc. (OTCBB:PHOT) has not resumed. But for Advanced Cannabis Solutions, Inc. (OTCMKTS:CANN), the trading is leading the ticker in a positive direction after the crash a few days ago.

If you are still into novelty, keep in mind that the play of BRND has been repeated by many other tickers. There is no guarantee that this double-zero position would take off for a nice solid trend, so avoid over-investing.

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